Submitted by John on 14 Aug 2020 - 11:25am
If your sports club has experienced short term financial difficulty, or needs to adapt how it operates due to the pandemic, you may want to start setting up a crowdfunding campaign and apply for up to £10,000 match funding. Crowdfunder and Sport England have teamed up to make £1 million of match funding available to help the sport and physical activity sector through the ongoing coronavirus crisis. We’re encouraging not for profit organisations who play an important role in keeping their community physically active to get involved.
The Active Together initiative is Sport England’s Crowdfunding initiative in direct response to COVID-19 and is open for applications. They will match up to £10,000 towards a successful campaign (fee-free for the duration of this crisis), with many successful campaigns now live on the home page:
https://www.crowdfunder.co.uk/funds/active-together
So far they have supported over 100 projects and committed just over one third of the £1m budget. As well as a financial pledge from Sport England, they are also providing a package of support to organisations considering a crowdfunding campaign; please see the table below and the quick guide document.
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Courses Crowdfunder have created some simple online courses which people can complete for free. Fairly quick and easy to complete, they mainly consist of videos and some check-and-challenge questions at the end. They take the viewer on a journey through crowdfunding, from an introduction, to planning and to running a campaign. https://learn.crowdfunder.co.uk/courses/crowdfunder-introduction |
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Crowdfund Sport We have also tasked Crowdfunder to create a dedicated Crowdfund Sport page, with case studies, other extra funders for sport (like British Cycling) and links to all of the supporting resource (webinars, courses) available. |
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Quick Guide We have the attached guidance document which gives a snapshot of ideas on setting up a crowdfunding campaign page, specifically for the sports sector and showcases examples of projects we have supported already under this initiative. It also includes links to all of the aforementioned resource. Please feel free to share freely with any clubs considering this.
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